The start of a new year is a good time to reflect and set your goals for the upcoming year. Now you may have done this before and you may have been disappointed that so few of these goals were actually achieved. So how can we set goals that can be accomplished? If you can try to answer the below questions for yourself you may be a lot more successful in achieving your goal. read more
Coming from a marketing background I was reflecting on what I still remembered from my old university days and how it could help me and customers with their business.
I remembered the 4 Ps: Product, Price, Promotion and Placement (or distrubution). read more
What determines the price of a website?
Well, the principle is simple the more hours your web developer spends on a website the more it will cost.
So what do we spend those hours on and how can you minimise the cost of creating a website? To illustrate, let’s go through the various steps of creating a website and see where you can save costs. read more
Not necessarily. In order to understand which visuals or tools you will need for your site it can be good to look at your intended audience. What kind of people are they and what would they respond to? read more
The corelink website is a good example of a website that is easy to navigate, quick to load and clear in its purpose. On various points in the site it also encourages the client to take action.
Most businesses these days have a website. But how many of these are actually producing the results that they wanted? All too often a pretty looking website is created that noone can find or when it does get found, it is left within seconds. So why is this? In many cases it’s because not enough thought went into the usability of the website. read more
Another method you can consider for building your sites is to use an open source content management system like Wordpress or Joomla. Both are written in PHP and have a mySQL database backend.
Depending on your hosting providing these can be easy to install.
But which one should you choose between these 2? read more
Website builders are online tools that allow you to build websies “in minutes”. They take you through a number of steps and after that you have a website! No programming is needed although in some cases it takes some time to figure out how to use these builders. You usually pay a monthly fee for hosting and access to website admin panel. Website builders can be a lot cheaper than hiring a website designer but will it also generate results? read more
Starting a site from scratch basically means that you will have to design a site, then translate it into code and upload it to the web. If you are not a coder then a very good tool to do this is Dreamweaver and Fireworks.
Do you have ideas for a good website but don’t know where to start about getting one? Then this article can help you get started.
Plan your site
It’s a good idea to first have a good idea about what you want to communicate on your website and how you want to display it. Try making a website structure. Just draw on a piece of paper and start with the home page. What are your main links from there? And sublinks? read more
A newsletter is a good tool to use in your online marketing campaign. A newsletter can put you in the perfect position in a one to one marketing environment. Of course we do not encourage you to spam and send e-mail newsletters unsolicited but there’s no harm in having a “subscribe to our newsletter button” on your website to offer potential customers or interest groups the opportunity to subscribe to your newsletter. read more
I am a big fan of hostgator hosting and am using it for most of my sites. They are reliable and offer good support. You can use it for all your sites (not just a wordpress site) but if you use the coupon code wordpress you will get an amazing discount. Highly recommended!
