Website builders are online tools that allow you to build websies “in minutes”. They take you through a number of steps and after that you have a website! No programming is needed although in some cases it takes some time to figure out how to use these builders. You usually pay a monthly fee for hosting and access to website admin panel. Website builders can be a lot cheaper than hiring a website designer but will it also generate results? Read more »

Do you have ideas for a good website but don’t know where to start about getting one? Then this article can help you get started.

Plan your site

It’s a good idea to first have a good idea about what you want to communicate on your website and how you want to display it. Try making a website structure. Just draw on a piece of paper and start with the home page. What are your main links from there? And sublinks? Read more »

A newsletter is a good tool to use in your online marketing campaign. A newsletter can put you in the perfect position in a one to one marketing environment. Of course we do not encourage you to spam and send e-mail newsletters unsolicited but there’s no harm in having a “subscribe to our newsletter button” on your website to offer potential customers or interest groups the opportunity to subscribe to your newsletter. Read more »

Even though you may have achieved a top position in the search engines with your targeted keywords, you still do not get a lot of traffic. Why is this?

Most probably it’s because you are targeting the wrong keywords. If no one searches for the keywords you are targeting on your pages, then your customers will not find your site in search engines.

So how can you make sure that you are targeting the right keywords?

Here are some techniques you can use to make sure that you target the words that people use in their searches. Read more »

PagerRank indicates how important Google thinks a page is on the web. The value goes from 1 – 10 and the higher your number the more important your site is, the higher Google will place you in their search engine. So improving your PageRank can be an important part of your search engine optimisation strategy.

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What is Flash? You probably have seen flash content often when you browse the internet even though you may not always be aware of it. But usually when you see a nice smooth animation, chances are it was created with Macromedia flash.

In order to see flash content you need to have the flash player installed in your browser. As most browsers have the flash player already installed you will probably have it and according to the latest statistics, 98% of all internet users can see flash content. Read more »

Today I want to share with you 10 quick tips that can lead to a successful website. Read more »

Getting your business on-line is easy! The following steps will take you there:

1. Develop concept

Decide what the purpose of your site will be. What function will the website have? What do you want to communicate? Start drawing a basic structure for the site. Decide whether you want to sell products or just provide general information. Choose a name for your site (domain name) and determine your budget. Read more »