Should you enable excerpts or whole posts in your RSS feed?

Posted in: web marketing, web strategy- Aug 12, 2011 No Comments

I am an avid reader of blogs. I like to keep up with my favourite topics, like search engine optimisation, social media and internet marketing but also on my other interests like photogrpahy, wellness and lifestyle. So how do I keep up with all these blogs in a convenient way? I certainly don’t visit each [...]

Want to earn money with your website? Everything you need to know to get started

Posted in: web marketing, web strategy- Mar 19, 2011 2 Comments

As I talk more to others about the creation of my own websites for profit, I get more questions on how to do this exactly. Questions like: Is it really possible to make money with your own website?  How do you get good ideas for a website?  How to create the website? How to promote [...]

part 4 – how commercial is your keyword

Posted in: web marketing- Dec 18, 2010 No Comments

In our previous posts on keyword research we discussed how important keyword research is to be succesful online. This last instalment of this series may not apply to everyone. But it is useful for those who are thinking of starting a new business for which search engine rankings are important. Or for those who want [...]

Part 3 – Research the competition

Posted in: web marketing- Nov 24, 2010 No Comments

In my previous posts I explained how you can do keyword research and how you can target the right keywords. However, a big factor on wether or not you can rank for a particular keyword is how competitive it is. This video gives a very clear explanation why competition research for your particular keyword is [...]

Part 2 – Finding the right keyword phrases to target

Posted in: web marketing- Nov 13, 2010 No Comments

If you have read the previous post on how to do keyword research and watched the video you may have identified a few highly relevant keywords phrases for your business.

How to do keyword research – Part 1

Posted in: web marketing- Nov 12, 2010 No Comments

If you have a business and would like your business website to do well in the search engines then it is very important to know how to do keyword research.

The importance of Google Places in Google search rankings

Posted in: web marketing- Oct 31, 2010 No Comments

Google has just concluded a major change in its algorythms. This latest change has been one of the most important in years and could have a significant effect on the Google search engine listing of your business.

Are you spending too much on your Google ads?

Posted in: web marketing- Sep 10, 2010 No Comments

Spending money on instant advertising via Google Adwords can be a really good instant way to advertise your business. However, I am often amazed when I go to new customers to learn how much they spend on their adwords campaigns

How to get traffic and generate new leads with your website?

Posted in: web marketing, web strategy- Jan 28, 2010 No Comments

I have been doing quite a lot of browsing lately and I am absolutely amazed at how many websites there are in Singapore that are very search engine unfriendly.

Are Twitter and Facebook really necessary for business?

Posted in: web marketing, web strategy- Jan 13, 2010 No Comments

I am often asked: Do I really need Twitter for my business?  Many business can’t see themselves ‘tweeting’ and keeping up with their followers. They feel that it takes up too much time and that it would create too much ‘noise’. Truth is though that twitter is now part of life for an increasing number [...]