Why a wordpress site is good for your business
In my previous article “Why I think that template based websites are a good idea” I discussed the possibility of creating a website from a well constructed template or wordpress theme. Using a template (or a theme as it is called in WordPress) is especially useful when you choose to build a dynamic site with WordPress.
Of course you do not have to start with an existing theme. We can also create a completely unique theme for you from scratch.
So why do I now recommend WordPress for the creation of a business website for certain customers?
1. WordPress is free Software
It sounds amazing and it is really. WordPress can be downloaded for free at WordPress.org. Of course it will take some time to install, customize a theme to your liking and install all the features you would like, but you don’t have to pay for any application development.
2. You can create a very sophisticated site
WordPress is packed with functionality. It works like a content management system, has search incorporated, has numerous supported plugins and can be customized to your specific design requirements.
3. Very nice user interface
It is a pleasure to work with the WordPress admin panel and create and update your site. WordPress is also constantly improving its software so it will stay up-to-date.
4. Easy to update your pages
WordPress works like a content management system. It is very easy to add new pages or edit content without having to worry that you will break the site or the design. All design elements are controlled by CSS so it is easy to keep your site consistent.
5. Multiple people can work on the site
You can create different user account with different access levels. This will make it easier to get anyone involved with the site and keep it current.
6. Lots of plugins available for extra functionality
There are a lot of free plugins available on the Internet that can be integrated into your site. Polls, forms, calenders, photo albums etc. are all easy to achieve.
7. Lots of support
As so many people and developers use WordPress now, there is a great amount of support available for any technical issues that may come up. So it will never be too difficult to find a solution for your request.
8. A wordpress site is very search engine friendly
WordPress is very search engine friendly. You can add tags to your posts and there are several plugins that allow you to add descriptive titles, descriptions and specific keywords for each page. You can also setup search engine friendly URLs and generate an xml site map for Google for easy spidering.
9. You can update you site anywhere in the world
You don’t need your own computer to update your website. All you need is a computer with Internet access and you are ready to go. There is even a free iphone application for quick updates.
10 WordPress is standard compliant
WordPress adheres to the latest web standards and is user friendly.
These are great reasons for using a wordpress powered website but what are the disadvantages of using WordPress?
1. Not as flexible as static pages
You are usually a bit more flexible in creating many different pages on static sites. Although this can also be achieved with a wordpress site it is more time consuming.
2. A wordpress site requires more maintenance
The backend constanly updates as does PHP. In order to stay current, the software needs to updated on a frequent basis. You will also need to make frequent backups of your database and carry out testing. A wordpress is also more difficult to move to another server than a regular static site.
3. Security
As WordPress has become so popular, more hackers are targeting WordPress sites. This is why it is important to keep updating the software to plug security holes.
These are the pros and cons I communicate to my clients. If anybody wants to add to this list then please leave a comment below.
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